1 € in trade promotion brings 172 € in trade and 396 € in GDP according to a recent study. Joint TPO initiatives, such as cross-border trade missions and collaborative programs, amplify economic benefits, creating win-win scenarios for neighbouring countries. Smaller economies experience the greatest relative boosts from TPO investments, helping them become more competitive in global trade.
Investing in activities like AWEX, FIT Flanders Investment & Trade, Invest North Macedonia or similar create hard returns. The analysis of Trade Promotion Europe, the International Trade Center and Prof. Olarreaga Marcelo from the University of Geneva show that 1 € spend brings 172 € of trade and 396 € in GDP. The analysis was done with data from 94 countries and over 20 years.
Find the study here.
Recently, Piet Demunter has been appointed as new managing director of FIT Flanders Investment and Trade. He has joined FIT early 2023 following a career at Brussels Airport Company. FIT, headquartered in Brussels, operates 98 offices worldwide, including five in Flanders. FIT offers a range of services and information to assist Flemish exporters and investors, and employs 340 staff.
FIT Flanders Investment and Trade appoints new managing director
Belgian-Macedonian Business Club 
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