The growing trend, both in Belgium and elsewhere, for low and zero alcoholic drinks shows no sign of abating. According to latest figures, the per the per capita consumption in liters of pure alcohol across the 10 markets surveyed has fallen by -20% since 2000 – an indicator not only of falling consumption rates, but also of consumers switching to lower-ABV categories such as RTDs (ready to drink, eg. alcopops) and no/low alcohol.
Waterloo has expanded its range with the launch of “Waterloo NA Blonde,” a new alcohol-free blonde beer designed for those who want to enjoy a beer with character without compromising on flavor.
True to Waterloo’s DNA – for malted grains and a fruity, hoppy, and floral profile- the new beer in its large drinks staple aims to offer a “premium, authentic, and decidedly indulgent” alternative for beer lovers.
Link to the company: https://waterloo-beer.com/en/
Read more at Belgian beer producer launches new alcohol-free offering
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